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Structured Data
Structured data is the translation layer between your content and the machines that read it. When implemented cleanly, it tells search engines, AI systems, and aggregators what a page is about, who wrote it, what it belongs to, and how it relates to the rest of your site. This section covers the practical side of implementing structured data on a PHP-based content system.
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Cornerstone reading
Featured
Structured Data Is Not Optional Anymore
For years, structured data was treated as a bonus ... something to add when you had time. That calculation has changed. In an AI-assisted search environment, structured data is one of the primary signals that machines use to understand, trust, and cite your content.
Related topics
AI Discovery
How AI systems find, interpret, and cite content ... and what that means for how you build and structure your site.
SEO Fundamentals ... Evolved
The parts of traditional SEO that still hold ... and the parts that need to be updated for an AI-assisted search environment.